Haven Holidays was formerly known as British Holidays.
The Evolution of Haven Holidays
Haven, a well-known name in the holiday park industry, underwent a significant transformation in its branding over two decades ago. The company, which provides popular family holidays across the UK, operated under a different name for over a decade before its current identity was established.
From British Holidays to Haven
The origins of what is now Haven can be traced back to British Holidays, which was founded in 1988. This brand operated for a number of years, establishing its presence in the leisure and tourism sector.
A pivotal moment in the company's history occurred in October 2000. In this year, a major company acquired British Holidays. This acquisition was part of a larger purchase that also included other prominent holiday chains such as Butlin's and Warner Leisure Hotels. Following this significant corporate change, the brand began the process of rebranding. This period marked the transition from its original name, British Holidays, to its current identity, Haven.
Key Milestones in Haven's History
The table below summarizes the key events in the brand's history, highlighting its transformation:
| Event | Details |
|---|---|
| Original Name | British Holidays |
| Founding Year | 1988 |
| Acquisition | October 2000 by a major company |
| Rebranding | Began changing from British Holidays to Haven after October 2000 |
| Current Name | Haven |
This strategic rebranding allowed the company to consolidate its identity and move forward under a new, unified name that is now widely recognized for family holiday experiences.
