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Who Owns Perricone?

Published in Brand Ownership 3 mins read

Perricone, specifically Perricone MD, is owned by THG plc, a leading global e-commerce and technology group based in the United Kingdom. THG plc acquired the premium skincare brand in September 2020.

THG plc: The Parent Company

THG plc, also known as The Hut Group, is an international e-commerce giant specializing in health, beauty, and nutrition products. Founded in 2004, THG operates a vast portfolio of online brands and also provides its proprietary e-commerce technology and fulfillment services to other businesses globally.

Key aspects of THG plc include:

  • Brand Ownership: Owning and developing a diverse range of beauty, health, and wellness brands.
  • E-commerce Platform: Providing end-to-end e-commerce solutions, including web hosting, digital marketing, and warehousing logistics, to its own brands and third-party clients.
  • Global Reach: Operating across numerous countries, reaching millions of consumers worldwide.

The Acquisition of Perricone MD

The acquisition of Perricone MD by THG plc in September 2020 marked a significant move in the beauty industry. Perricone MD, known for its science-backed, results-driven skincare and supplements, was a strategic fit for THG's expanding beauty portfolio. This move allowed THG to further solidify its position in the premium skincare market and leverage Perricone MD's established brand recognition and product innovation.

Synergies and Strategic Benefits

The integration of Perricone MD into THG's ecosystem brings several benefits, leveraging THG's strengths in technology, logistics, and global distribution:

  • Enhanced Digital Presence: Perricone MD gains access to THG's advanced e-commerce technology, digital marketing expertise, and global fulfillment infrastructure, significantly boosting its online reach and customer engagement.
  • Global Expansion: THG's international distribution network enables Perricone MD to expand into new markets more efficiently, reaching a wider global audience.
  • Operational Efficiencies: By integrating into THG's operational framework, Perricone MD can achieve cost efficiencies in areas like manufacturing, warehousing, and shipping.
  • Innovation and Growth: THG's investment and resources support Perricone MD's ongoing research and development, fostering continued innovation in its product lines.

The acquisition allows Perricone MD to continue its legacy of scientific skincare innovation while benefiting from the operational scale and digital prowess of a major e-commerce leader like THG plc.

Quick Facts About Perricone Ownership

For a concise overview of Perricone MD's ownership, refer to the table below:

Aspect Detail
Brand Name Perricone MD
Owner THG plc (The Hut Group)
Acquisition Date September 2020
Owner's Headquarters Manchester, United Kingdom
Owner's Industry E-commerce, Health, Beauty, Nutrition
Perricone MD's Focus Premium Skincare & Supplements

For more information about THG plc and its portfolio, you can visit their official corporate website, THG.com.