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What is the History of Candy Corn?

Published in Confectionery History 4 mins read

Candy corn, the iconic tricolored confection, boasts a fascinating history rooted in late 19th-century American candy making, evolving from a novel treat to a beloved, albeit polarizing, Halloween staple. Its origins trace back to the 1880s, with a significant part of its enduring legacy shaped by continuous production through the centuries.

The Invention of Candy Corn

The story of candy corn begins with its ingenious creation in the 1880s.

George Renninger's Innovation

According to tradition, George Renninger, an employee of the Wunderlee Candy Company in Philadelphia, is credited with inventing the distinctive confection. At the time, candies that mimicked natural shapes, particularly those from the farm, were popular. Renninger's creation was innovative due to its multi-colored layering, an impressive feat given the manual processes of the era.

"Chicken Feed" and Early Appeal

Originally, candy corn was marketed as "Chicken Feed" (also spelled "Chicken-Corn"), reflecting its appearance as tiny kernels of corn. This name, along with charming rooster illustrations on packaging, appealed to an agrarian society. The idea of candy that looked like animal feed was considered whimsical and novel, making it a popular item among children and adults alike. It was one of the first candies to achieve a natural, tri-color design, with its distinct white tip, orange body, and yellow base mimicking an actual kernel of corn.

Mass Production and Enduring Legacy

The turn of the 20th century marked a pivotal moment for candy corn's widespread availability and enduring success.

Goelitz Candy Company's Role

Around the turn of the century, the Goelitz Confectionery Company (now known as the Jelly Belly Candy Company), based in North Chicago, Illinois, began producing candy corn. This marked a significant step, as their efficient manufacturing techniques allowed the candy to be produced on a larger scale and distributed more broadly across the United States. The company embraced the traditional recipe and the labor-intensive process, which involved hand-pouring three separate colors of syrup into molds.

A Halloween Tradition Takes Root

While not initially conceived as a Halloween candy, candy corn's association with the autumn holiday grew organically. Its colors—orange, yellow, and white—mirrored the hues of the fall harvest and the Halloween season, making it a natural fit for festive celebrations. By the mid-20th century, it had firmly established itself as a quintessential Halloween treat, often found in trick-or-treat bags and as decorations for fall-themed events. The Jelly Belly Candy Company continues to produce candy corn today, maintaining the legacy that began over a century ago.

Key Milestones in Candy Corn History

Year/Period Event Significance
1880s George Renninger invents candy corn. Birth of the unique tri-colored confection.
1900s Goelitz Candy Company begins production. Mass production and wider distribution.
Mid-1900s Becomes a Halloween staple. Solidifies its iconic status for the holiday.
Present Jelly Belly Candy Company continues production. Maintains tradition and classic recipe.

The Making of Candy Corn

The production of candy corn is a testament to traditional confectionery techniques. The primary ingredients include sugar, corn syrup, marshmallow, vanilla fondant, and edible wax for its signature sheen. The iconic three-color layers are created through a meticulous process called "cornstarch molding." Batches of sugar, corn syrup, and other ingredients are cooked into a slurry, then each color (yellow, orange, white) is poured sequentially into kernel-shaped molds in trays filled with cornstarch. This layering allows each color to set before the next is added, resulting in the distinct tri-color appearance. While automation has improved efficiency, the basic principles of its creation remain largely unchanged since its inception.

Cultural Significance and Evolution

Candy corn remains one of the most recognized candies in North America, particularly during the fall season.

A Polarizing Treat

Despite its enduring popularity, candy corn is known for being a polarizing confection—people tend to either love it or dislike it intensely. This contributes to its mystique and makes it a perennial topic of discussion around Halloween. Its unique texture, often described as waxy and chewy, and its distinct vanilla-honey flavor profile set it apart from other candies.

Seasonal Variations

Beyond the traditional yellow, orange, and white, candy corn has inspired various seasonal adaptations. For example:

  • Indian Corn: Features brown, orange, and white layers, often seen around Thanksgiving.
  • Reindeer Corn: Red, green, and white variations for the Christmas season.
  • Cupid Corn: Pink, red, and white versions for Valentine's Day.

These variations demonstrate the adaptability and enduring appeal of the candy corn concept, extending its relevance beyond just Halloween. Its simple yet distinctive design and flavor have secured its place in confectionery history and popular culture.