KFC's iconic and most recognized slogan is Finger Lickin' Good.
This memorable phrase has been synonymous with the fast-food chain for decades, emphasizing the deliciousness and unique quality of its fried chicken.
The Origin of "Finger Lickin' Good"
The "Finger Lickin' Good" slogan has a rich history that dates back to the mid-20th century. It originated in 1956, quickly becoming a hallmark of KFC's advertising and a key part of its global brand identity. The slogan was designed to convey the irresistible taste of the chicken, so good that you'd want to lick your fingers after eating.
Over the years, while KFC has experimented with other marketing campaigns, "Finger Lickin' Good" remains the phrase most strongly associated with the brand, often brought back due to its significant public recognition and nostalgic appeal. It highlights the core product and the enjoyment customers derive from it, making it one of the most successful and enduring taglines in the food industry.