Ora

When did Fetch start?

Published in Fetch History 1 min read

Fetch, a popular rewards platform, began its journey in 2013 when its founder, Wes Schroll, initiated the concept. The Fetch app, as it is widely known today, was officially launched in 2017.

Fetch has two distinct starting points depending on whether one refers to the foundational idea and company inception or the public availability of its mobile application.

The Inception of Fetch

The roots of Fetch trace back to 2013. During this year, Wes Schroll, then a student at the University of Wisconsin, developed the initial concept for a service aimed at simplifying shopping rewards. This early stage laid the groundwork for what would become Fetch Rewards, focusing on making the process of earning rewards easier for consumers.

The Launch of the Fetch App

While the idea was conceived earlier, the Fetch application that consumers use to scan receipts and earn rewards was launched to the public in 2017. This marked a significant milestone, transitioning the concept from an internal development into a widely accessible tool for shoppers.

To summarize the key dates:

Event Year
Company Founded 2013
App Launched 2017

Understanding these two dates provides a complete picture of Fetch's evolution from a student's innovative idea to a market-leading app.