The American singer Cher is widely known for popularizing Auto-Tune.
Cher's Impact on Auto-Tune
Cher significantly brought Auto-Tune into the mainstream with her highly successful 1998 single, "Believe." The distinctive, robotic vocal effect used in the song became a signature element of its sound and helped to introduce the technology to a global audience.
While Auto-Tune was initially designed to subtly correct pitch inaccuracies, Cher's "Believe" intentionally showcased the technology's more extreme pitch-correction capabilities, creating a vocoder-like effect that was new and intriguing to many listeners. This innovative use of Auto-Tune not only defined the sound of "Believe" but also opened the door for its widespread adoption and creative manipulation in subsequent music genres, from pop and R&B to hip-hop and electronic music.
The song's immense popularity cemented Cher's association with the Auto-Tune effect, making her a pivotal figure in its history and public perception.
