The tattooed individual prominently featured in Lady Gaga's 2011 music video for "Born This Way" is Rick Genest, also widely known as Zombie Boy.
Rick Genest: The Iconic Zombie Boy
Rick Genest became an international sensation due to his full-body skeletal tattoos, which meticulously depicted bones, organs, and a decaying zombie-like appearance. His distinctive look captured the attention of Lady Gaga, leading to his memorable role in one of her most iconic music videos.
In the "Born This Way" video, Genest appeared alongside Lady Gaga, who herself wore elaborate makeup designed to replicate his distinctive tattoos, creating a striking visual parallel and emphasizing the song's theme of unique self-acceptance. This visual collaboration significantly amplified Genest's public profile and solidified his status as a unique figure in pop culture.
Beyond the Music Video: Genest's Influence
While his appearance in "Born This Way" brought him global recognition, Rick Genest's impact extended far beyond the music industry. He was a model, artist, and performer who challenged conventional beauty standards.
His notable appearances and contributions include:
- Fashion Editorials: Genest was featured in various high-profile fashion publications, showcasing his unique aesthetic. For instance, he appeared in the sixth volume of Vogue Hommes Japan in an editorial titled "Hard To Be Passive," further cementing his presence in the fashion world.
- Runway Shows: He walked for major designers, bringing his distinctive look to the haute couture stage.
- Art and Performance: Genest often used his body as a canvas and a medium for performance art, exploring themes of life, death, and transformation.
- Guinness World Records: He held the Guinness World Record for the most insect tattoos (176) and the most bone tattoos (139).
Rick Genest's legacy as Zombie Boy continues to be celebrated for his contributions to art, fashion, and pop culture, inspiring discussions about individuality and the boundaries of body modification.
