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What is the Average Grocery Spend in New Zealand?

Published in New Zealand Food Spend 2 mins read

New Zealand households are currently spending an average of $238 per week on food. This figure reflects a notable increase in household expenditure on groceries and other food items across the country.

Understanding Household Food Expenditure

The average weekly spend of $238 per New Zealand household represents a significant portion of weekly budgets. This amount covers a wide range of food-related purchases, from supermarket grocery hauls to other food consumption needs.

Key Spending Trends

Recent data indicates a clear upward trend in food expenditure:

  • Increased Spend: The current average of $238 per week marks a nine per cent increase compared to the previous year. This rise can be attributed to various factors, including inflation and changes in consumer habits.
  • Consistent Shopping Behaviour: Despite the increase in spend, general grocery shopping behaviours have remained largely consistent. However, there's an observable shift in consumer preferences aimed at managing costs.

Summary of Average Spend

To provide a clear overview of the current average grocery spend:

Metric Value Details
Average Weekly Food Spend $238 Per New Zealand household
Year-on-Year Change Up 9% Reflects increased expenditure on food

Factors Influencing Grocery Spending

Several factors contribute to the overall average grocery spend in New Zealand, and consumers are adapting their purchasing strategies in response.

  • Inflationary Pressures: Rising food prices are a primary driver behind the increased weekly spend. Households are paying more for the same basket of goods than they were a year ago.
  • Conscious Consumer Choices: Faced with higher costs, many Kiwis are making deliberate choices to optimize their spending. A notable trend is the increased willingness to opt for lower-priced imperfect fruit or vegetables over more expensive, regular-appearance alternatives. This indicates a shift towards valuing cost-effectiveness over aesthetic perfection in produce.
  • Household Composition: The average spend can also vary based on household size and composition, though the $238 figure represents a nationwide average across all household types.

Navigating Grocery Costs

For many New Zealand households, managing grocery expenses is a key financial consideration. Understanding the average spend provides a benchmark, but individual strategies are crucial for budgeting effectively. Consumers' growing acceptance of "ugly" produce is an example of a practical adaptation to rising costs, allowing them to maintain healthy diets while potentially reducing their weekly outlay.