Ora

What nationality visits New Zealand the most?

Published in New Zealand Tourism 1 min read

Australians visit New Zealand the most frequently, consistently forming the largest group of international visitors.

Australia: New Zealand's Dominant Visitor Market

Australia stands as New Zealand's primary source of international tourists, significantly contributing to the country's tourism sector. This strong visitation trend is driven by various factors, including close geographical proximity, shared cultural ties, and frequent travel connections between the two nations.

Australian visitors account for a substantial portion of all international arrivals in New Zealand, underscoring their importance to the local economy and tourism industry.

Key Visitor Statistics

The impact of Australian visitors is clearly reflected in the latest statistics:

Metric Value Period
Share of Total Arrivals 44% (almost half) April 2023 – April 2024
Number of Australian Visitors 1.3 million April 2023 – April 2024

These figures highlight that nearly half of all international visitors to New Zealand are from Australia, solidifying its position as the country's leading visitor market. This consistent flow of visitors from across the Tasman sea plays a crucial role in New Zealand's tourism landscape.