Luna Rossa is owned by Patrizio Bertelli, who serves as the Chief Executive Officer (CEO) of the renowned Italian fashion house, Prada.
Ownership of Luna Rossa
The sailing team, officially known as Luna Rossa Prada Pirelli, has a straightforward ownership structure. It is directly owned by Patrizio Bertelli.
Patrizio Bertelli's Role
Bertelli holds a significant executive position as the CEO of Prada, an internationally recognized Italian luxury fashion brand. His ownership of the team creates a strong and direct link between the competitive sailing world and the high fashion industry.
Sponsorship and Brand Identity
Beyond the ownership by Patrizio Bertelli, the team receives substantial sponsorship from Prada itself. This close association is not merely financial; it is also deeply embedded in the team's identity, reflected in its full name. The connection highlights a blend of sporting excellence and brand prestige.
To summarize the key affiliations:
Aspect | Detail |
---|---|
Owner | Patrizio Bertelli |
Position | CEO of Prada |
Sponsor | Prada (Italian fashion brand) |
This clear structure showcases the deep involvement of one of Italy's premier luxury brands in the high-stakes world of America's Cup sailing.