Adding an exit link in SurveyMonkey allows you to redirect respondents to a specific web page after they complete your survey or choose to exit early. This is a crucial feature for guiding participants to a thank-you page, your company website, or another survey.
Step-by-Step Guide to Adding an Exit Link
To configure an exit link for your SurveyMonkey survey, follow these straightforward steps:
- Navigate to the Design Survey Tab: Begin by logging into your SurveyMonkey account and opening the survey you wish to edit. Once inside the survey editor, click on the Design Survey tab located at the top of the page.
- Access Survey Options: In the left sidebar menu, look for and click on Options. This section contains various settings for your survey's behavior and appearance.
- Toggle the Exit Link Setting: Within the "Options" panel, you will find the Exit Link setting. Click on this setting to toggle it on.
- Enter Your Custom URL: Once the Exit Link feature is enabled, a field will appear where you can enter the full URL (e.g.,
https://www.yourwebsite.com/thank-you) to which you want respondents to be redirected. Ensure the URL is correct and functional.
Why Utilize a Survey Exit Link?
Exit links are powerful tools for managing the post-survey experience of your respondents. Here's why they are beneficial:
- Custom Thank You Page: Redirect respondents to a personalized thank-you page that reinforces your brand and appreciation.
- Website Integration: Guide participants back to your company website, a specific product page, or a related service.
- Connect Multiple Surveys: Seamlessly transition respondents to another survey for a multi-part research project.
- Lead Generation: Send respondents to a page where they can sign up for a newsletter, download content, or learn more about an offer.
- External Data Integration: Useful for integrating with third-party systems that require a specific redirect URL for tracking or completion.
Best Practices for Using Exit Links
To ensure a smooth experience for your respondents and accurate data collection, consider these best practices:
- Test Thoroughly: Always test your exit link before launching the survey to ensure it redirects correctly and the destination page loads as expected.
- Use Valid URLs: Double-check for typos or broken links. A non-functional exit link can lead to a poor user experience.
- Clear Messaging: If respondents are being redirected, ensure your survey's conclusion or thank-you page clearly communicates what will happen next.
- Consider Early Exits: SurveyMonkey's exit link can often be configured for respondents who complete the survey and those who exit early, providing flexibility.
For more in-depth information on customizing the completion experience for your surveys, you can refer to SurveyMonkey's official help documentation on setting up a custom URL for survey completion.
